Showing posts with label Alt-right. Show all posts
Showing posts with label Alt-right. Show all posts

Sunday, October 28, 2018

Mandy Review









*Author’s Note: There is a lot to unpack with this film, its visuals, music and especially its rich and textured themes. With any film like this much of the themes, ideals and even plot points are up for interpretation. Thus, most of my breakdown of the themes will come in the Social Analysis section where I will use the Sociological Perspective to unpack the complexities that the film presents.


Mandy, the new psychedelic horror film starring Nicolas Cage and Andrea Riseborough is at times a soulful, almost mournful look at life, regret and an attempt to eke out at a semblance of stability and tranquility in a harsh world; and at other times a gonzo radical gore fest telling the tale of a drug induced bloody revenge fantasy. Whose fantasy that is just one of the questions the audience is left with when the film ends. The juxtaposition of these two wildly divergent themes could be disastrous in less capable hands; but Director Panos Cosmatos balances out each thesis clearly, while visualizing the causal thematic link surrounding the film’s inciting incident.  This is a brilliant film of both style and substance; and given the overwhelmingly positive reviews is ripe for sociological analysis and dissection of the film’s content and themes.



PLOT

In 1983, somewhere near the Shadow mountain’s lives Red (Cage) and Mandy (Riseborough). A logger and artist respectfully, they have a quiet and lovingly simple life; full of sweet but painfully cheesy inside jokes, and sanguinity in a world that seems to be bleak. However, just beneath the surface, there seems to be something that both Red and Mandy are trying to hide; and the happiness and contentment that they experience is a thin veneer; that can be stripped away by the slightest complication. That complication comes in the form of Jeremiah Sand (Linus Roache) and his cult followers calling themselves “The Children of the New Dawn.”. Seeing Mandy on the road, Jeremiah becomes obsessed with her and claims her as his own. With the help of drugged out demon bikers, the cult is successful in capturing Mandy and subduing Red.  Once Red is able to get free, he begins to cut a swath through bikers and cult members alike to get to Jeremiah for a final confrontation.


FILM ANALYSIS

The film’s mood, score and characterization invokes the styles of epic metal bands, Dungeons and Dragons, Grindhouse Horror and psychedelic films of the 1980’s. The film is difficult to classify and understand because of the way that it amalgamates all of these influences into a wonderful artful tapestry. We get a glimpse of this early in the film when we are introduced to Mandy. As we are introduced to her, we see her working on a particular art piece that will become emblematic of the film as a whole. Her work, (which we only see glimpses of as we see her touch up, edit, and blend together) becomes an allegory of the journey the characters will go on in the film.

Cinematography

It is through the outstanding work of the Director of Photography Benjamin Loeb, that the film comes alive through his use of color. The muted opaque blues and greys of the film’s first half, visualizes the sanctuary that Red and Mandy have created, far away from a harsh past that is both implied and referenced through anecdotes; but never directly addressed. The film’s somber mood is bathed in a gentle hue that reminds you of early misty mornings upon a mountain. Yet, as the danger increases for the couple, Loeb stylistically begins to seep the color red into their surrounding environment. The deep crimson is used as the color of danger that the cult and the bikers represent.
There is a wonderfully visual moment (though not particularly sensitive for people with epilepsy, or prone to seizures) in the film, when this color scheme reaches its zenith. Mandy and Red are sleeping and they are saturated in the muted tranquility of blue and grey. However, half way through the scene Loeb begins an intense strobing effect to signify the terror and disorientation being felt by Red and Mandy as they are accosted by the bikers. As Red is strung up, the colors of yellow and orange begin seeping into the blue washed background and it isn’t until Mandy meets Jeremiah that the entire scene is saturated in bloody crimson; so rich that it washes out facial definitions. This color also is used to represent Red’s transformation. With each step in his journey, he is slowly becoming soaked in crimson, signifying that he is becoming what he is hunting, deliberately and without remorse.
Loeb’s camera work is also important in cultivating Mandy’s unique visual style. Early in the film, the camera work is visibly steady; full of long takes and close ups to immerse the audience in the relationship of Red and Mandy. Like a glassy pond, the stillness of the camera exudes the intimacy felt by the characters. Several times throughout the film, Loeb allows the camera to linger on the faces, allowing them to sit with their emotions. Each of the main primary characters are the centerpiece of a shot like this; as they manifest laughter, anguishing rage, and disaffection. In one scene in particular, the camera effect of overlaying images is used, and without cutting away, the camera lingers in a moment that is both visually unsetting and full of pathos. 
          


          Soundtrack
Mandy is the final work of Johann Johansson, an Icelandic composer who died on Feb 9th 2018 at age 48. I believe that it will be his Magnum Opus. To keep pace with the plot and overall structure of the film, each part of the film has a different melody. The first half of the film is melodically still, full of the films more quieter moments. These early scenes are infused with Johansson’s more melodic sensibilities as it plays off the earnestness of the character’s emotions. One of the best tracks on the album titled “Mandy’s Love Theme” This track is both the embodiment of the titular character, and the characterization that Red holds onto as he seeks justice. This track is used throughout the film in haunting fashion gently guiding Red on his quest of retribution. The music overlays flashbacks with Red and Mandy, when and where they met, and acts as an echo in the rest of the film to remind Red (and frankly the audience) where we have been and how far we have come.


According to Cosmatos, he wanted Mandy to have a rock opera feel[1] but he wasn’t sure if the usually lyrical Johansson would go for it. Cosmatos added that he was fortunate to find out that Johansson grew up a metal head. While there are more than one nod to epic metal, the film uses this to punctuate the story of Red and Mandy as their world morphs into something that they, or anyone has seen before. The film opens with a poem about the value of metal, and it is through this metal focus that the film can harness its more fantastical, magical elements  These ideas really start coming through during the films second half. The track that embodies this shift is titled “Forging the Beast”. When this rock opera 80’s fantasy magic montage begins, coupled with Loeb and Cosmato’s style, it signifies that the audience better get on board for the Gonzo Gore Grungefest that is about to ensue, because the ride isn’t stopping for the faint of heart.



Andrea Riseborough and Nicolas Cage

As I have eluded to above, this film is bifurcated. It starts with a slower pace that is tranquilly ethereal then shifts into a death metal rage of adrenaline. This bipolar atmosphere is embodied in the films two leads. The first half of the film belongs to Riseborough’s Mandy a soft spoken artist that has a penchant for metal band t-shirts and reading dark fantasy novels. Riseborough plays her with such an ethereal quality it is difficult to tell sometimes if she is real or not. She glides on a whisper through the woods, like a nymph or a fairy, soft spoken and slightly morose. Her affectation permeates through the entire film, but is really haunting in the opening scenes where we follow Mandy in her art, at her job and on her walks in the woods. In the subtleness of Riseborough’s performance, we see small character choices that convince you that she could be forgettable and the object of obsession at the same time. It is clear that Mandy can make someone feel like they are the center of the universe or insignificant. This balance is key to the films plot and Riseborough is sheer perfection. The scene in which we truly get a glimpse into Mandy’s character is when she recounts the killing of the starlings. Her evocative melancholy delivery is full of so much raw pain and wonder that it adds a troubled and possibly violent backstory. Yet,  Riseborough has a delicious delivery to her lines. They are like molasses; slow thick and heavy with a hint of sweet innocence. The film emulates the pace of her dialogue in the early scenes; allowing us to live with these characters. This is important because Mandy is the driving force of the entire film.  Yes, she is unfortunately someone that things happen to in the film, but despite that, she expresses her true power through an unforgettable act of defiance.[2] It is from that act and the subsequent consequences that the film shifts in focus from Mandy to Red.
Red (Nicholas Cage) at the start of the film, is a soft spoken, gruff, yet principled person that seems to gain strength and vitality by being in Mandy’s shining light. He loves this life because he loves her. Yet, he has a commanding presence on screen that hints at a darker, more violent past. As the film shifts to Red, he becomes the tip of the spear that eviscerates the slow pace of the film and magnifies it to a face melting cocaine rush of adrenaline; as if Mandy was the damn that kept the consuming waters of intensity and rage at bay.
I have never seen a Nicolas Cage film where the film lived up to Cage’s well known levels of intensity. This has always made Nicolas Cage seem out of place in almost every film.[3] Mandy breaks that streak. As the film transitions to Red’s perspective, it is almost like both Panos and Cage are trying to outdo each other. One elevating the stakes, and the other elevating his performance.  This is the first film in which Nicolas Cage seems tame; as he is set against a transitory and psychedelic backdrop and a haunting score. Yet, Cage is allowed to show all his range, and in one single scene, shot using a single take, he shows his brilliance by going from zero to a thousand and back again in under two minutes. After that, the film unleashes itself (and Cage) to embrace the violence gore and devastation that is the film’s final two acts. It is magnificent to behold.


SOCIAL ANALYSIS (spoilers ahead!)

“Men are afraid that women will laugh at them, women are afraid that men will kill them.”- Margaret Atwood


There may be many overarching themes and points of analysis in Cosmatos’ Mandy that many sociologists can spend copious amounts of time and energy dissecting. However, the clear singular statement that is presented in the film’s plot, character motivation, and behavior is the dismantling of the Patriarchy and the cost one pays in order to do that. The film goes to great lengths to position each character and/or group as a representation of some aspect of the patriarchy. From Toxic Masculinity and “Incels” to feminism and male ally-ship, the character’s journeys are a fantastical referendum on subtle and overt male domination, gender socialization and correlation between masculinity and violence; the end of which is tragically bitter-sweet.



Demon Bikers of Toxic Masculinity
Toxic Masculinity[4] can be defined as to stereotypically masculine gender roles that restrict the kinds of emotions allowable for boys and men to express, including social expectations that men seek to be dominant (the "alpha male") and limit their emotional range primarily to expressions of anger. These toxic practices are a part of what RW Connell (2005) calls hegemonic masculinity as a practice that legitimizes men's dominant position in society and justifies the subordination of women, and other marginalized ways of being a man. It is the world perspective that results in the creation and maintenance of the patriarchal structure and male dominant social system.
In the film, the tenets of toxic masculinity are represented by the demon bikers that are called by the cult “The Children of a New Dawn.” These demon bikers are hyper violent, constantly high on a variety of drugs, obsessed with aggressive violent sex and pornography, and are physically imposing and intimidate even the cult members. They, like the culture that they embody: destroy, rape and pillage everything around them.
The demon bikers are the cinematic manifestation of a form of masculinity that all men have to confront. This toxic masculinity is a constant cultural state that, like the bikers in the film, everyone knows are out there, how to tap into [them], and how to avoid [them]. Many men attempt to embrace this form of masculinity. Even though these boys and men will fail, they still become indoctrinated to its ideology and strive to achieve some aspects of its philosophy. Individual boys and men find some way to measure up to this form of masculinity. For some, it might be the amount of alcohol consumption, or how many sexual partners you’ve had. For others, it will be their propensity for violence or their willingness to withstand enormous amounts of pain and psychological stress without breaking down. Many men are a part of and participate in the reinforcement of this type of masculinity even if they are only partially successful. However, recently there has emerged a rejection of the “alpha male” toxicity among some men creating a new form of “beta male” sexism that is the new form of the infestation of masculine domination.



Jeramiah Sand and “Incel” Culture

            “Beta” males are defined as men who don’t identify/ fit the toxic forms of alpha male behaviors. Some men embrace this position as a way to show how they are morally and intellectually superior (the qualities they are using to define their masculinity) to the “alpha” male. This superiority impacts their views on women. Because they believe themselves to be superior to the “alpha” male, they should be garnering the attention of women and not them. Thus, their perceived superiority over other men, results in a sense of entitlement they believe they should have over women. This has culminated in the birth of the violent “Incel” movement.
 “Incel”s (short for involuntary celibate) are a relatively new form of misogyny. They are a subsect of “beta” male sexism that is adopted by men who do not fit the masculine beauty or body standards. Their ideology sees women’s bodies as a products that they pay for with dinners, vacations, clothing etc. So, from this perspective, if these men provide material goods for women, then they should have access to their bodies.  They believe that if they are nice to women and are “supreme gentlemen”, then they have claim to women. Often “Incel” men frequent predominantly online spaces like 4chan and reddit from which this isolated subculture has developed this new warped sense of toxic masculinity that is both fragile (able to be deconstructed with the slightest slip up) and preyed upon  by our veracious capitalism.[5] The result of which is a group of emboldened misogynists who’s lack of “sexual conquest” of women they believe is due to feminism.  In their mind, feminism is a movement that hates men; and that any feminist progress is one that hurts men’s sexual access to women.  Thus, when their masculinity is shattered by women being able to have free and equal choice, these men have lashed out violently due to the imagined slights by women that they have perceived.


In Cosmatos’ Mandy, Jeramiah Sand is the quintessential “Incel” “beta” male misogynist.  He did not have the physique or the looks to be an alpha male in his mind. He was a musician that crafted this 1970’s free love folk god, and when he was eventually rejected by the music industry he took that persona into the real world. He believed in that godlike image and began to experiment with drugs and started the cult “The Children of the New Dawn” He believes himself to be so superior and “special” that he gains a sense of power in bartering with the demon bikers and being worshipped. However, like all masculine fragility when put under stress this false identity shatters at the slightest hint of rejection from Mandy. The result, like his real life counterparts in Elliot Rodger and Alek Minassian, is violence; when Jeremiah Burns Mandy alive for the rejection he felt.


Mandy and the women of the “New Dawn”

            The three women in the film: Mandy Bloom, (Riseborough), Mother Marlene (Olwen Fouere)and Sister Lucy (Line Pillet) represent three different reactions to the system of patriarchy that exists in the world. In the plot of the film these women’s actions represent the symbolic acquiescence, survival and resistance to the system of patriarchy itself.
 Mother Marlene being portrayed as an older female in the film represents the acquiescence to the patriarchy that has taken root in our culture by a lot of older (typically) white women. Marlene’s constant rejection by Jeramiah, represents the way that many older women are often devalued and cast aside within the patriarchy when they gain the inability to bare children and/or cease to be considered sexually attractive[6]. Jeramiah even has the line of dialogue: “You can do nothing for me.” This pierces at the core of  Mother Marlene, but rather that direct her outrage in the proper direction (toward Jeramiah and the gendered ageism that she is experiencing),she instead lashes out at Mandy for capturing the attention of Jeramiah himself, berating Mandy for her hold over him, telling her his attention won’t last.
 This reaction is common among older women who have lived within the restrictions of a poisonous gendered system for so long, that they have adopted and help recreate many problematic and dangerous practices that help to perpetuate the patriarchy by being its support system. This is much in the same way that women in the 1950’s maintained to adopt traditional gender norms (even if they didn’t believe in it) for the purposes of survival. This survival mentality is supported by the classic statistic that when white women began to enter into the workforce in greater numbers the divorce rate also increased.  
Second Wave Feminist authors Betty Friedan ( in her book The Feminine Mystique) and Simone de Beauvoir (The Second Sex) discuss independently that Females are not born women, they must become them (de Beauvoir 2011) and that when they do, they have a crisis of gender identity (what Friedan calls “the problem that has no name) because the way that they are taught to become women is in the service of other people (namely their husbands and children), so they define who they are by their relationship to someone else. In the context of the film, Mother Marlene does not know her role outside of this patriarchal domination which is why she works so hard to support both it and her position. She seeks to punish Mandy for her actions against Jeremiah, yet, when Jeremiah’s masculine strength wanes and is usurped by Red and his crusade, she attempts in vein to manufacture a position for herself in Red’s new world order.  
Sister Lucy is the representation of the sex object stereotype that is given to women as one of the few acceptable identities within the patriarchal system. She is young, attractive, sexually available, silent and devoted. So devoted in fact that she shows her “love” for Jeramiah by being willing to commit suicide upon his command. In the film, Sister Lucy is there to show that what is happening to Mandy has been done before. She is evidence that this “seduction” concocted by Jeremiah is viable.
Yet, more broadly, she embodies young women in our patriarchal rape culture getting warped by these toxic gender messages. Again, de Beauvoir (2011) said it best when she said “[within a Patriarchy], a real women is one that accepts herself as other” (273). Women thoughtlessly buys into this feminine stereotype that is determined by a male dominated society, conditioned in such a way to flee from her own freedom. For de Beauvoir (2011) this creates a level of feminine inauthenticity that the male majority creates in order to validate themselves by what they are not (meaning women). Therefore, the subjugation of Sister Lucy is one that gives Jeremiah power, reinforcing his masculinity, and his importance to his other followers and most of all himself. This feeling is so intense that he believes that this subjugation will work on everyone, including Mandy.
The character of Mandy embodies the resistance that is always pressuring the patriarchal system to be dismantled. She is an independent self-possessed artist that has agency and her choices are based upon her own desires. Throughout the first hour of the film Mandy is presented to us as someone who challenges the gender norms of the world around her. She soes not participate in the established beauty standards and complicates the simple notions of femininity that the patriarchy attempts to reinforce. Yet, Mandy’s ultimate act of resistance is when she is brought before Jeramiah, drugged and surrounded by his followers, she rejects him outright.  From Jeramiah’s introduction up until the point of this rejection, he is seen as charismatic, powerful and one commanding respect. As he presents himself to Mandy his body and his ego are on full display. Her reaction is uncontrollable manic laughter.  That laughter as resistance is powerful enough to strip him of the façade of power that he has cultivated and re-contextualized his image in the minds of his followers. Though it costs her life, Mandy is the first one in the film to damage the patriarchy; a charge that is taken up by the character of Red Miller


Red Miller      

In the film, Red is a cypher for all men in the patriarchy. Like all men, he can be either influenced by the patriarchal gender norms saturating is every waking moment, or he can be influenced to see women as people and support them in their own struggles and cultivate partnerships based upon trust, consent and equality; to truly be an ally.
The beginning of the film, through the first half, there are subtle hints as to Red’s and Mandy’s backstory. Though not directly indicated on screen, it can be implied through various actions (like not drinking a beer with his fellow worker) and his initial quiet and gentle demeanor, that Red is trying to be a changed man from who he used to be. Much of that change one can assume is because of Mandy’s influence.[7] Thus, it is through Mandy that Red is detoxed from the pestilential forms of masculinity that plague all men within this system. It is this ally-ship that is key to the utter obliteration of this noxious amalgamated trifecta of terror between Masculinity, violence and sexual objectification. However this is not achieved without paying a high price.


Masculine Ally ship

            “The Master’s tools won’t dismantle the Master’s House”- Audre Lorde   

The one unfortunate trope that this film needlessly falls into is the “Fridging” of a female character. Objectively, if you look at the basic plot points of the film, it is pretty obvious that Mandy’s death is used to motivate Red into taking revenge on the Bikers, Jeremiah and the rest of the cult.  This is the textbook definition of “Fridging”. Yet, as indicated above male feminist allyship rarely is created on its own. Women have always been the motivators of men, not in small part to the historical alienation from positions of power women have experienced. Thus, any type of feminist movement toward equality have relied on male ally ship in power. No type of feminist legislation was ever created without the help of likeminded men in power. Thus, even though Mandy’s death is a sexist troupe, it is using the same call to action women have been using to gain male support; to frame all women through their relationship with men ala “She was someone’s daughter, wife, sister.”, which is echoed in a lot of male ally-ship “ I have a wife, mother, sister daughter etc.” While this is not the best nor clean strategy for smashing the patriarchy (in part because it still frames women’s importance based in male relationships rather than just seeing women as important outright), it does give the feminist movement a weapon against institutionalized toxic and subtle patriarchy…men; and since Mandy represents female resistance to the patriarchy, then Red Miller in the second half of the film, is her weapon against it. Thus, reinforcing the important history of men’s involvement in the liberation from this toxicity for both men and women.
As Red crusades for the bloody and violent annihilation of the patriarchy that takes up the latter half of the film, slowly he begins to take on the mannerism and language of that which he is trying to destroy.  The more violence he commits the easier that violence becomes to commit (his last kill is easier than his first). Thus by using the tools of the powerful, you cannot remove that power, just supplant it. The tragedy of this story is that as Red becomes this embodiment of this injuriousness, he believes he is justified at the end because it was in the name of ally-ship. Thus he is willing to become the last sacrifice to reconstitute Mandy and her ideology at the end of the film; much in the way that men throughout history have risked their lives and careers for women in order to do their part in advancing a feminist agenda. 


CONCLUSION
            This is one of the best movies of the year. As an added bonus, it is a film ripe for sociological analysis even beyond what has been mentioned in this review. This film represents the current socio-political climate we find ourselves in. From “incels” and white national toxic masculine violence to the #metoo movement and the push for the role back of women’s rights; we are living in a scary time, and many of us wish we could be Red Miller and violently extricate this cultural cancer from our society and eradicate from the earth. However, as much as we would like to pretend, Red’s revenge is in fact a fantasy, regardless of how cathartic it would feel to emulate. The real solutions to these very real problems of which Mandy is an allegory for, are complex, and must deal with diplomacy and compromise…lest we end up like Red himself lost in violence, madness through a drug induced hallucination.   

References

Connell, R. W. (2005). Masculinities (2nd ed.). Berkeley, California: University of California Press.
de Beauvoir, Simone (2011) The Second Sex Vintage Publishing New York       



[2] The more I think about it the more I like the fan theory that Mandy is the only real person in the film; and that after the opening sequence what we see is the story Mandy is telling through her art. The tale of a Paladin avenging the death of his love goddess. If you look closely at the film, when we are introduced to Mandy, if you look at her drawings you can see hints of events that will eventually transpire
[3] The one big exception is of course Vampire’s Kiss
[6] Because through gender specific norms we define sexual attraction through youthfulness
[7] Socially speaking, thee is a lot of evidence both academic and anecdotal that suggest that men’s relationship with women is a gateway into feminist allyship

Friday, February 24, 2017

Trump, Propaganda and Linguistic Imperialism




INTRODUCTION

 To paraphrase the Sapir-Whorf Hypothesis[1], the structure of language has embedded within it, a particular way of looking at the world. In short, the language that we learn shapes our understanding of the world, our rituals, our culture and customs.  In essence, it is our language that helps to shape our reality. It is also the main mechanism by which that reality is socially constructed.  Furthermore, it is the labeling effect that makes the whole notion of the constructivist argument relevant, even possible. Yet, in order to have any of this construction and organization of society, of culture, through language, it is necessary to have a clear understanding and acceptance of what that language means.  This understanding is broadly labeled a collective consciousness, or collective conscience.  This collective interpretation of the world is often the foundation on which there can be academic discourse, civil discussion and cordial disagreements. We are allowed to have a debate over complex critical issues because we’ve agreed that there are certain concrete truths, which act as a foundation for every social interaction, a baseline we all can fruitfully build upon one conversation at a time.  However with the rise of the Trump Administration and the existence and use of fake news, sponsored content and “Alternative Facts”[2] we have lost the collective conscience.  It was murdered in front of us during the campaign in 2016, and now Dead horse beater President Trump has mastered the doublespeak with such precision that it’s positively Orwellian. To unpack how we got to this space, we need to look at the media as a propaganda tool, whom are those who run it, and some examples of the overall fallout of the media’s duplicity. A fact that President Trump has exploited allowing for the myriad of unprecedented executive orders. The least of which is the Government agency gag order the administration enacted within the first 7 days[3]  


THE PROPAGANDA MODEL

As a definition, the Propaganda Model is an analysis of the media by Linguists Noam Chomsky and Edward Herman whom states that The media’s power[4] is in its ability to persuade. It is that manipulation, often rebranded from the common political adjective of charismatic when applied to candidates, that allows for, according to Chomsky, the “ filter[ing] out the news that is fit to print, marginal[izing] dissent, and allow the government and dominant private interests to get their message across to the public (Chomsky 1988)[5]

Propaganda Model: Five filters
1.      Size, Ownership and Profit Orientation- There are only 6 companies[6] that make up over 93% of all media in the United States. The top companies are Disney (Bob Iger), Viacom (Robert Backish), Comcast (Brian Roberts), Time Warner (Jeff Bewkes), News Corp (Rupert Murdock) 20th century Fox ( Jim Gianopulos),  Honorable Mentions: CBS (Leslie Moonvest (male)) Netflix (Reed Hastings) and Amazon (Jeff Bezos). These companies are run by white men, only seeing the world though that prism
2.      Advertising: License to do business- It is through advertising that many companies “Manufacture Desire” for their product in the minds of the populace. It is through advertising that we are sold the aforementioned large quantities of “nothing” and many of the objects and trinkets we by that we don’t need. Advertisers maintain high consumer demand through Consumeristic Philanthropy which inevitably leads to Commodification and Commodity Fetishism[7]
3.      Sourcing Mass Media News- Major media conglomerates have special access to news and the government. Thus they can literally shape the way that people understand what is happening in the world.  This is heightened to an absurd level in the way that a close relationship with the Government can mean the difference between legitimacy or illegitimacy.

An example of this is when The Trump Administration deciding which news organizations are more reputable than others: Decrying others (that do not side with the administration) as Fake News[8]  This lead to the coining of the term Alternative Facts[9]This is a practice known as “Gaslighting[10] which is very effective since it is coming from An Upper Class White Male (with all of the privilege that entails) who also happens to be The President. Another tactic is Dog Whistling[11] Which is a common tactic used against people of color.

4.      Flak and Enforces- This is the use of lawsuits and other bureaucratic means to silence unwanted or unpopular opinions in order to maintain social control of the populace. EX: Trump and the Muslim ban Supreme Court case, The gag order for scientific and other research based organizations, Sean Spicer limiting control of the media by sticking to talking points regardless of “facts”
5.      Anti-Communism/War on Terror This is a major social control mechanism. This is when ideological forces are deployed to support powerful investments based upon soci-cultural beliefs. This could be against Communism, Islam, and supporting Christianity (Chick-fila) and Capitalism (Fox News and Starbucks).
6.      *My Addition another filter that has cropped up in recent years is “sponsored content” otherwise known as Native Advertising[12]  This is stories or articles typically written on the internet that can masquerade as news content. Since a Majority of individuals get their news from online sources[13] or Social media, they are susceptible. Especially because recent reports show that millennials passively consume news through social media[14] not requiring any critical analysis. Ads and News become one in the same.

The result of the propaganda model is the manufacturing of consent[15] from the public. In the political context, this acquiescence manifests itself through voter choices. A clear technique of manufacturing consent is Fear Mongering.

Narrative Techniques of Fear Mongering[16]

1)      Repetition[17] “There is something going on.” “Eminent” “tremendous” “Systematic” and Handful[18]
2)      The Depictions of Isolated incidents as trends “They are bringing drugs, they are bringing crime.”[19]  Logical fallacy of a Hasty Generalization
3)      Misdirection[20] Trump used it when NOT condemning David Duke[21] Sean Spicer talking about the Immigration executive order[22]

Manufacturing Consent (Desire) is also a mechanism of the powerful, to control the non-powerful (This theme we will come back to) but this only happens after the people relinquish their power to those in higher status positions by voting or not voting.   

There are two ways that you get people to relinquish their power:
1)      Fear We are living in a tremendous culture of fear that puts us in a constant state of unrest that we will freely give up our civil liberties in order to feel safe again.
2)      Convenience If it means that we can have an easier time day to day. If our needs and desires are satiated faster than before, we are willing to give up our privacy, autonomy and agency. When people are lulled into a state of complacency by the shiny new things and forms of entertainment they have around them, this is a road to social and political apathy



STORIES VS. FACTS

The consent that is achieved through fear mongering tactics polarize people and make the issues not about “facts but about Emotional feelings”. This is compounded by the blurring of the line between factual news stories and editorials thanks to Sponsored content, Donald Trump gained and maintains support regardless of what he says, and no Amount of “facts” will stand in the way of that belief. This is an example of what Sociologist call constructionism

Social Constructionism contends that individuals within society are defining, and therefore creating, the world around them through social interactions as a type of “communal exchange” (Cheung 1997:2).  Therefore, our understanding about the world cannot take place without other people. It is a social process that produces knowledge.

Knowledge, therefore “is developed, transmitted and maintained in social situations” creating a distinct reality (Berger and Luckmann 1966:3) for particular individuals. 
The mantra that is often used to illustrate this in sociology is twofold:
1)      “What is real is real in its consequences” W.I. Thomas
2)      Something has meaning because we (in society) give it meaning  Herbert Blumer    

Media Role in Social Construction

            One mechanism by which we give things meaning is through the media. The media embraces its role as the arbiter of knowledge (what Sociologist call an Agent of socialization) when they are advertising something, they whole heartedly seek to change behavior and self-identity if it means the consumer buys their products. They will clearly link product consumption with emotional fulfillment, gender identity while giving us normalized imagery of Race social class, satisfaction, drive and desire. However, due to the normalization of social media and the rise of hyper subjectivity online (which blurs the line between opinion and evidence) when it comes to politics, many media outlets will give opposing viewpoints, regardless of their scientific or other evidential validity,[23] Or be oddly non-committal in their political analysis thereby passing the buck on the their viewers

What is unfortunate is that a politician who understands this social process (of knowledge production) well, can tap into the emotions of the populace, stoke their flames of fear and ride the tide of tyranny right into office.  Such a politician understands that with a lack of an agreement of what is considered true, belief can TRUMP facts. Yet, the most problematic, and dare I say “deplorable” use of language, is in the obliteration of a group of people and their culture.



LANGUAGE AS IMPERIALISM

According to Michel Foucault, language is a way to organize and is a source of thought (Gutting 2005)[24].  Yet, the type and way we use language produces a different form of knowledge and understanding.  But the very way we use language to produce and organize thought, also limits us; hindering a deeper understanding of the world due to the rules language shackles us with. Thus, the way we construct the world, ultimately leads to our misunderstanding of it.

The existence of any form of inequality is solidified by the absence of language to try and fix it, for more egalitarian language. The American English language’s form of categorization is based on highlighting differences. Because the American value of individualism is embedded in the language that we use.  Therefore, the words that we use to describe our world is based on vagaries of distinction, creating a language that is motivated by separation.  That separation also motivates identity formation, forcing us to define ourselves by what makes us unique, what makes us stand out…the inevitable result of which is a form of toxic competition that fuels the politics of “otherness” (alienation, segregation, discrimination)[25]. Essentially, the language that we use predisposes us to create a structural social system that is unequal.[26] This is then continued on when many people of color teach their child English, rather than their native tongue. This might seem practical given the way that English is accepted and spoken in the world, however this idea can also be reframed as problem. One that sees the learning of English as oppressive and supportive of an unequal racial social structure pacifying people of color through the adoption of white cultural words, words that are given…to oppress people of color rather than uplift them; usually through complacent acquiescence. Thus Language is used as a mechanism of imperialism cultural annihilation and the pacification of the public. There are the all too clear examples of spread English by Christian Missionaries in Non-white countries[27]. The British occupation of India and Australia[28] A practice that is often echoed in the drive for a national language in the United States[29]
 
We are now living in the Upside-Down
CONCLUSION
           
            The Power of the media and language cannot be overlooked, both in its role in the election of Donald Trump or the way he has used it to cast doubt on what objective truth and facts are. For example I do not know if President Trump is personally a racist ( Though there is certainly evidence for it[30]) What is clear though, is that he has been able to tap into the zeitgeist of blue collar white fear, structural racism and xenophobia that has bubbled up to the surface after the election of Barrack Obama.  Since White privilege is invisible to most white people. They believe that their experience, opportunities and access to resources are in line with everyone else, regardless of the truth. This is what is known as the normalization of whiteness (or White Hegemony). Thus, when social movements, the passing of laws and the election of the first “black” president not only makes their whiteness visible, but begins to strip away the privilege they didn’t believe that they had; it creates a backlash that Donald Trump is capitalizing on; which makes him, at the very least, an opportunist. Regardless of his motivations, Trump embodies America in the way that we are only forward thinking not taking the time to look at our past history of genocide, racism, and sexism, while still being racist and sexist through the emulsification of hate into a new subtler aberration; he is the manufactured mirror of our culture that is now clearly visible to all.



[4] Using the Weberian definition of power being “The ability to realize your will even when others resist
[7] the perception of the social relationships involved in production, not as relationships among people, but as economic relationships among the money and commodities exchanged in market trade.
[10] The manipulation of someone by Psychologically causing them to question their Sanity
[11] This is when those in authority use coded language to hide the intention or meaning behind the words that they say. “ urban” meaning people of color “Law and Order” meaning over prosecuting people who attack police, or higher deportation rules “American” meaning white people.
[15] Manufacturing Consent Chomsky Herman
[23] Which can tip their hand to their political leanings
[24] Foucault: A Very Short Introduction
[25] This is different than say other countries that have a more inclusive and communal Cultural heritage that shows up in their language ( Kanji, Mandarin, Russian)
[26] This idea is, in part, an application of Baudrillard’s understanding of meaning based upon difference,  to explain the persistence of systemic structural inequality